Lookfantastic, the initial online British cosmetic store, was established in 1996. We are currently the top beauty retailer in Europe. We are the premier source for everything attractive, including skincare, makeup, and hair. We have something for everyone with more than 14,000 goods from more than 350 brands.

With more than 500,000 unique visitors per month and £80 million in sales in 2015, lookfantastic has risen to the top of the online beauty market. We take great pleasure in our extensive selection of brands and goods, special freebies with purchases, and outstanding member benefits.

Lookfantastic offers precise and knowledgeable information on each product thanks to a committed staff of beauty professionals that regularly undergo training from brands.